Mother Dairy, India’s leading diversified food company and a wholly owned subsidiary of the National Dairy Development Board (NDDB), has entered into an exclusive partnership with Bharat Organics to distribute its range of organic staples in the Delhi NCR region.
Through this collaboration, Mother Dairy will leverage its extensive network of booths to ensure the availability of packed and certified Bharat Organics products. The partnership kicks off with the launch of two key staples: Bharat Organics Atta and Bharat Organics Sweetener (Jaggery). The atta is crafted from 100 percent certified organic grains, promising exceptional purity, natural freshness, and wholesome flavor, while the jaggery serves as a healthier, natural alternative to conventional sugars, catering to the growing consumer demand for sustainable and nutritious food options.
Manish Bandlish, Managing Director, Mother Dairy said, “With this partnership, Mother Dairy aims to build a healthier and more sustainable India. By combining NCOL’s expertise in organic farming with our extensive distribution network and deep consumer trust, we are uniquely positioned to bridge the gap between premium organic products and affordability. This launch reinforces our commitment to making high-quality, organic staples accessible to every consumer, empowering families to embrace healthier lifestyles.”
The partnership is further strengthened by a Memorandum of Understanding (MOU) between Mother Dairy and NCOL, the parent company of Bharat Organics, to distribute the products through multiple channels. Consumers in Delhi NCR can access the Bharat Organics range at over 300 Safal stores, approximately 10,000 general trade outlets, modern trade channels, and leading e-commerce platforms.
Vipul Mittal, Managing Director, NCOL added, “Atta is just the beginning. Our vision is to offer an entire basket of organic staples that cater to daily needs while ensuring fair returns for organic farmers. The Bharat Organics brand will stand as a symbol of trust, affordability, and quality for consumers.”
The Bharat Organics range is built on a strong foundation of sustainability and quality. Every product undergoes rigorous testing for over 245 pesticide residues to ensure unparalleled safety and authenticity, aligning with the company’s mission to promote environmental health and farmer welfare.
This collaboration marks a significant step toward democratizing access to organic food in the region while meeting the rising demand for healthier and environmentally responsible food choices.
